Healthy eating movements can be hard on snack food brands. There’s a lot of speculation about why Mars killed the Kudos brand.
Kudos snack tv#
The song is a Randy Newman-meets-Billy Joel-meets-unhealthy granola bar-positioned that it will help-you-be-healthy-and-athletic kind of a situation that any kid who watched as much TV as I did in the late 80s and early 90s surely will recall and probably believed. Its slogan was “Kudos, I’m yours!” with a 30-second jingle that persisted for years. The granola bar of the same name launched in 1986 and was officially killed via a Facebook post in 2017.
( as well as the words tycoon, pundit, and socialite). But if you think of kudos like we use the words ethos, bathos, or hubris – it’s basically the same thing.Īnyway, kudos means “praise given for achievement,” and Time Magazine is credited with bringing kudos to the U.S. Of course, even that assertion is contentious as our language evolves. Turns out a “kudo” is a false singular since kudos comes from Greek (therefore the “s” doesn’t make it plural). This isn’t a “Like,” after all. It’s a Kudos. So it sent me down a late night rabbit hole into the history of kudos before I go giving them to people irresponsibly. A kudo? Is there a singular Kud? It’s basically a Seinfeld joke, right?īut ‘Give Kudos’ is a primary CTA for LinkedIn, and that bothered me.
So I of course screenshotted it and ironically texted it to my coworker and said “Taking a moment” with a screenshot and then included a photo of a box of Kudos-brand granola bars. As one does.īut from there, the conversation devolved into our memories of Kudos granola bars. This week I got a notification on LinkedIn asking me to “Take a moment to recognize 4 years of being connected to your coworker” and had a call-to-action button labeled “Give Kudos.”
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